Nigeria’s booming creator and SME ecosystem just gained a new heavyweight ally. Hostinger, one of the world’s fastest-growing web-hosting companies, has entered the Nigerian market. Bringing with it a suite of AI-powered tools and the long-awaited option for users to pay in Naira.
As more Nigerian businesses move online but still struggle with the high cost and complexity of building a website, Hostinger is positioning itself as a platform that removes those barriers with automation, affordability, and locally adapted support.
The Lithuania-based company is rolling out services that include website building, hosting, domain registration, and an AI assistant capable of handling tasks such as content creation, website migration, and e-commerce management.
Nigeria’s digital economy now contributing an estimated ₦7 trillion to the GDP in Q1 2025—is powered by more than 39 million MSMEs, many of whom lack the technical skills or resources to build and maintain a strong online presence. Hostinger says its tools are designed to help close that gap.
“Nigeria is an important milestone for us,” said Eiviltas Paraščiakas, Head of Communications at Hostinger. “Our goal is simple give people fast, reliable, and fair tools so they can build and grow online with confidence. Our integrated suite of AI-powered products makes it easier for small business owners and creators to get online in minutes and stay focused on what matters: building their business.”
AI Tools for Websites, Email Marketing, and Online Stores
Nigerian users will have access to Hostinger’s website builder, VPS hosting, WordPress hosting, and a range of AI-driven tools. These include:
- Hostinger Reach – the company’s automated email marketing platform
- Hostinger Horizons – an AI-powered website and web app builder
- Kodee – Hostinger’s AI agent that helps migrate sites, generate content, and manage e-commerce tasks on WooCommerce
The company says Kodee handled about 855,000 customer conversations in September 2025 and autonomously resolved 76% of them—saving more than €750,000 ($873,000) in support costs that month.
A Crowded but Growing Market
Hostinger enters a competitive space that includes telaHosting, GO54QServers, HostAfrica, and Truehost Nigeria, all vying for Nigeria’s rapidly expanding SME and creator market. But with its global infrastructure, automation-heavy platform, and support for local currency payments, Hostinger hopes to stand out among Nigeria’s next wave of digital-first businesses.
